Apple to join the Television ad battle on AT&T's behalf with two spots tonight

40. Iphoneluv posted on 23 Nov 2009, 17:31 0 0

I love the commercials.........simple and to the point. I love the iphone and AT&T....Never a problem or dropped call in the dc surrounding area. Droid is ok but it aint no Iphone..I hope verizon never gets the Iphone

41. bubbasixx posted on 23 Nov 2009, 17:57 0 0

Just about a month ago.... When Verizon first came out with the "There's a map for that" commercials I was stunned at how brash, blatant and hard-hitting they were. They have always had nice, simple ads touting our network, maybe a few features here and there. These new commercials were very strong, funny and factual. I can remember seeing the first one and thinking about how the AT&T execs must be sitting at their board room tables saying "How in the world to we come back against this?" Obviously, based on these new AT&T ads they still have no idea what to do. There truly is no way to make a good comeback against those ads if you are AT&T. They have even admitted that their coverage is far inferior to Verizon's. The only thing they can do is try to find some advantage they have over Verizon. Now, finding that advantage should have taken a whole lot of thkning and planning to execute a successful ad barrage. Instead we get these commercials. Here's how everything stacks up. In this corner - Verizon hammers AT&T's network with some small jabs at the iPhone. They use factual, publicly available, information. They use clear language (sorry AT&T lawsuit). They hit AT&T right where it hurts. In the other corner - AT&T uses a "Hollywood star" to say they have the fastest network. Great point but is Luke Wilson really that convincing? Why not a map, Tech Blog statement, Tech study? Anything that could show your point. There is no doubt Verizon's claim is factual based on the clear evidence. AT&T's evidence - Luke Wilson and a magnet. No for the real humdinger that settles the idea of inferiority. This main, "new", claim is that your can call and surf the web at the same time. Wow. We have known this for years. We don't care. If this is the biggest thing AT&T has over Verizon than Verizon has nothing to worry about. Let's just face it: The iPhone is an awesome phone. It may lack some features but there is no arguing its importance. It has single-handedly made AT&T into what it is today. Imagine, if it had not come around two years ago, where AT&T would be. 3+ million iPhones last quarter. AT&T should just stick with their one ace and leave the rest of the deuces where they belong... in the toilet. These ads will do nothing to help their image and will probably just help Verizon's. Any person that pays attention will say "That's cool that you can call and surf at the same time" but does it work outside that blue map I saw on the Verizon commercial? If you want to market your product, use facts, facts and more facts. Smoke and mirrors will only work so much in advertising. AT&T needs less smoke and more. or at least any, facts.

52. Phullofphil posted on 23 Nov 2009, 19:23 0 0

I dont under stand i have verizon and i can be on the phone and go online also i can be online and have a phone call come through and go back to my online stuff. actually my wi fi is on but i never noticed it before but the onl;yy way i see it usefull is when i tyether my phone besides that i dont see the point. Can the iphone tether without jailbreaking it.

68. pdub73 posted on 24 Nov 2009, 12:25 0 0

who cares...thats the only leg AT&T has to stand on...and soon Verizon will sweep that leg from under them too...the only thing I need it to do is be able to send and receive texts while im on the phone...and VZW does that with no problem...