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Apple spent $1.75 million to go after Samsung's 35% gross margin, its lawyers counter with iPhone supply shortages

0. phoneArena 14 Aug 2012, 07:13 posted on

Samsung argued that the sales of its mobile devices from June 2010-March 2012 don't mean that Apple has missed on the exact same amount of iPhone and iPad sales, and not only because people could tell the difference between an Apple and a Samsung gear, but also because Cupertino simply couldn't produce that much more handsets and tablets to sell in the period...

This is a discussion for a news. To read the whole news, click here

posted on 14 Aug 2012, 07:16 18

1. mercorp (Posts: 1006; Member since: 28 Jan 2012)

This is stupid money wasted.that should have done apple a whole lot of RaD.

posted on 14 Aug 2012, 10:28 7

22. joey_sfb (Posts: 5004; Member since: 29 Mar 2012)

You finally wise up.

posted on 14 Aug 2012, 07:20 20

2. frydaexiii (Posts: 1422; Member since: 01 Dec 2011)

The more Apple argues, the more it's obvious they aren't after Samsung for infringement or "copying" them. It's all about Apple being unhappy that someone is stealing their thunder...So unhappy that they'll demand 2 bil just because "We started this whole smartphone shin ding , so it's still our profits you're earning". And what does how much they spent calculating how much of Samsung's profits they should have got to do with the case?

P.S. It's great to be back, couldn't take that one week staying silent while Taco trolled all the Android articles...

posted on 14 Aug 2012, 07:28 11

4. good2great (Posts: 1042; Member since: 22 Feb 2012)

haha... welcome back... he had a FIELD DAY!!!

i imagined you, remixfa, and Sniggly were reading the articles wanting to reply SO BAD!!! lol

funny thing is he ended up getting restricted a few days ago...

now back to the apple bashing...lol

gotta love this site... they don't support apple, the news is just released here so you guys can chomp at the bit...

posted on 14 Aug 2012, 07:55 4

7. MISTER.H (banned) (Posts: 167; Member since: 03 Aug 2012)

You also forgot nonsequiter. EclipseGsx. TROLL. Taco.

posted on 14 Aug 2012, 12:09 1

28. JC557 (Posts: 1291; Member since: 07 Dec 2011)

Wow, what kind of comments did you guys make to warrant a ban or warning? I post quite a bit bashing Apple's idiocy and hipsters.

posted on 14 Aug 2012, 12:58 7

29. Sniggly (Posts: 7301; Member since: 05 Dec 2009)

The final offense that resulted in my ban was me calling Taco a dumbass, in the middle of a post telling him that there was no way he could know more about the nature of phone sales than the people who actually sell the phones.

posted on 14 Aug 2012, 14:28 2

30. remixfa (Posts: 14255; Member since: 19 Dec 2008)

i think it was because I called him a moron (on more than one occasion, thats normally what my warnings are for :) ) while completely turning his argument on his head like normal. You can only take so much.

Notice how calm the boards are without him around? Yes, it was very interesting to see just how long he got away with acting like a complete fool on the boards before they finally banned him... yet again.. for like the 15th time. I think it was him going of on Michael that was the final straw.

No need to "apple bash". Try to stay fair. Even while staying mostly fair Apple does enough dirty deeds to keep the comment sections flowing. I really dont get how anyone blindly accepts all that this company does. Between worker conditions, deaths, suicides, blatant copying, gleeful admitting to copying, and suing the entire industry over the weakest of arguments.. seriously..
The dont do all bad, but they do plenty enough that even an even-keeled person would think they were a bad company.

posted on 14 Aug 2012, 11:15 3

24. Droid_X_Doug (Posts: 5993; Member since: 22 Dec 2010)

Sounds like Apple spent $1.75 million trying to get their damages calculation to 'fit' a particular endpoint (screw Sammy with a huge damages number). Posner already threw out such a peculative damages theory in Apple v. Motorola. Sounds like Apple would ave been better off spending the $1.75 million on engineers to design a new UI for iOS.

posted on 14 Aug 2012, 07:27 1

3. xtian1103 (Posts: 363; Member since: 11 Feb 2012)

"Of course, Samsung lawyers argued that even if its gadgets are found to be infringing on Apple patents in the end," -are they sensing it?

posted on 14 Aug 2012, 07:34 2

5. jove39 (Posts: 1671; Member since: 18 Oct 2011)

Yeah...seems like Samsung is in damage control mode now!

Have you heard MS has struck deal with Apple for their ridiculous rectangular patents...this might give Apple some courage to pound on Samsung!

posted on 14 Aug 2012, 07:38 5

6. ibap (Posts: 745; Member since: 09 Sep 2009)

Apple would like the uneducated population to BELIEVE they invented the smartphone. As an old (take that however you will) user of devices ranging back to the Palm Pilot and Treo phones (Palm and Windows), it is clear that is all hogwash, but their media machine will continue to make that case.

Is there a chronological museum somewhere that Samsung could make use of?

posted on 14 Aug 2012, 08:02

11. pegasso (Posts: 263; Member since: 27 Nov 2011)


posted on 14 Aug 2012, 07:58 3

8. OpIvy03 (Posts: 2; Member since: 14 Aug 2012)

Ibap I believe they have tried to enter some evidence that would show that they indeed had a phone or someone had created a similar looking phone to the iPhone before the iPhone was ever thought of but the judge prevented it. Lame lol. So Samsung pulled that little stunt with the press by releasing it to the public

That's Apple's proven track record and strategy to their business. They bury the competition in legal paperwork until they win because they don't want to lose any market profit. There is no fairness with them they would like to take out the comp with money and drive the market to only use their products. Its similar to monopoly without the undercutting of prices. One market to own is all they want.

posted on 14 Aug 2012, 07:59 5

9. tluv00 (Posts: 134; Member since: 18 Oct 2007)

Hundreds of millions of calculations done by 20 people? Wouldn't that result in hundreds of millions of potential results and variations? This s**t is ridiculous. It really is and it's not going away anytime soon.

posted on 14 Aug 2012, 08:06 1

13. OpIvy03 (Posts: 2; Member since: 14 Aug 2012)

Exactly they had to run calculation and sort through answers until they found the right answer that would give them a number they couldn't refuse. Where are the rest of the test results and why was this one considered the winning answer?

posted on 14 Aug 2012, 11:28 2

26. structureman116 (Posts: 139; Member since: 14 Sep 2010)

It seems to me like this Terry Musika guy is another witness getting paid by Apple to blow BS through the court room. Hundreds of millions of calculations by 20 people? At just 100 million calculations, 20 people would have to average a new calculation every 6-7 seconds over the course of a year just to reach that volume. Apple is full of horse $h**!!!

posted on 14 Aug 2012, 08:02 5

10. whysoserious (Posts: 318; Member since: 20 Jul 2012)

Samsung Attorney: Apple couldn't service its own customers with the iPhone 4, but it could service customers it didn't have?
Terry Musika: ..okay T_T

posted on 14 Aug 2012, 08:03 4

12. PapaSmurf (Posts: 10314; Member since: 14 May 2012)

$1.75 million... Jeez that's a lot of money.

If you paid me with that kind of money, I'll be more than happy to say that Apple is right in what they're doing and Samsung copied them. :)

posted on 14 Aug 2012, 08:28 2

16. SlimSoulja86 (Posts: 655; Member since: 03 Nov 2011)

honestly speaking... me too

posted on 14 Aug 2012, 11:17 1

25. Droid_X_Doug (Posts: 5993; Member since: 22 Dec 2010)

That is why 'experts' are nothing more than high-paid hos.

posted on 14 Aug 2012, 11:30 1

27. structureman116 (Posts: 139; Member since: 14 Sep 2010)

That is exactly why witnesses should not be able to be paid to participate in a trial!

posted on 14 Aug 2012, 08:07 5

14. SlimSoulja86 (Posts: 655; Member since: 03 Nov 2011)

Wow that's a lot of money for number crunching. Couldn't they they use that to donate to some charity.

posted on 14 Aug 2012, 08:25 4

15. iamcc (Posts: 1319; Member since: 07 Oct 2011)


I love a good laugh in the morning.

posted on 14 Aug 2012, 09:08 2

17. MISTER.H (banned) (Posts: 167; Member since: 03 Aug 2012)

Apple I think don't donate nor give charity nor sponsor nor do you see advertising on billboards.

posted on 14 Aug 2012, 09:51 3

18. frydaexiii (Posts: 1422; Member since: 01 Dec 2011)

I would think Apple would rather burn the money to show how rich they are than donate it to charity and show how rich and kind they are.

posted on 14 Aug 2012, 09:53 4

19. iamcc (Posts: 1319; Member since: 07 Oct 2011)

I think Tim Cook probably sits up in his office with a stack of crisp $100 bills.

He takes one, pulls out his pen, and writes...

"Dear Steve,
Android market share has grown even more. Instead of actually putting money into R+D like anyone with a brain would do, i'm writing notes to you on $100 bills and throwing them out the window. I think that's a better way to spend our time and money.


posted on 14 Aug 2012, 10:03 1

20. remixfa (Posts: 14255; Member since: 19 Dec 2008)

that's only because 1000 bills are bank note only now. lol.

posted on 14 Aug 2012, 10:10 7

21. remixfa (Posts: 14255; Member since: 19 Dec 2008)

what I love is that Apple is demanding every red cent that samsung made.
but yet, according to their own calculations (however they magically came up with this), they lost 2 million iphone sales to the galaxy... even though there was an iphone shortage anyways.. lol.

so.. they want 2 BILLION to make up for 2 MILLION iphone sales lost.

umm.. thats $1000 cash per "lost phone" of pure profit.

Even if Apple could somehow claim that they "lost" 2 million in sales
60% of 600 = 360 per iphone X 2,000,000 = $720,000,000 in lost profit, which is gargantuan but a far cry from 2 billion.
And they could NEVER prove they lost 2 million in sales. They would have to poll every SGS1 customer and ask "did you really mean to buy an iphone instead of this SGS1?" and find 2 million people that said yes... or at least enough that they could claim statistically that it equals 2 million people.

Never gonna happen. Like normal Apple is greedy, over reaching, over demanding, and pompous.

posted on 14 Aug 2012, 10:35 5

23. Sniggly (Posts: 7301; Member since: 05 Dec 2009)

I love the singer at the end: "s**t, son, even if we weren't here to sell phones, your stupid asses couldn't have sold enough phones to satisfy those customers anyway!"

It's true. Apple's case is ludicrously overreaching. They cannot reasonably claim that all of the "infringing" handsets' profits must go to Apple.

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