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Apple patents a recipe for its own restaurant order and reservation system

0. phoneArena 23 Dec 2013, 09:30 posted on

Apple's patent application describes a complex network of connected devices, in which venues are recognized as "points of interest" that offer specific “resources” placed on a digital "waiting list" of customers who wait for the right to temporarily use them. In the spice-scented context of a restaurant, the digital waiting list can include an entry for each seat in the house, with an estimated time of how long it will remain occupied...

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posted on 23 Dec 2013, 09:38 1

1. xperiaDROID (banned) (Posts: 5629; Member since: 08 Mar 2013)


What if the customer's iPhone has run out of battery?

posted on 23 Dec 2013, 09:44 7

2. darkkjedii (Posts: 12624; Member since: 05 Feb 2011)


We wish yours would.

posted on 23 Dec 2013, 09:52 3

3. DAMONORIBELLO (Posts: 95; Member since: 18 Mar 2012)


Great! More increasingly impatient iDbags. :/

posted on 23 Dec 2013, 10:00 5

4. sprockkets (Posts: 1361; Member since: 16 Jan 2012)


Wow, patenting a system and method on ordering stuff, *on a computer!* That's so new and novel!

posted on 23 Dec 2013, 12:06

5. AntiFanBoyz (Posts: 111; Member since: 30 Nov 2013)


There are already a lot of places doing much of this. The MPLS airport restaurants have an iPad at every table. Seemed cool, but then service sucked. Asking a question or getting a refill was impossible.

posted on 23 Dec 2013, 15:27 1

6. Sauce (unregistered)


Which is why they are patenting their own software, so third party crap apps like the one you encountered arn't any problems with the experience. Hopefully there will be a button to tap to call the waiter/waitress over, sort of like those magic call buttons we use on airplanes to get some vodka.

posted on 23 Dec 2013, 16:33 1

7. AntiFanBoyz (Posts: 111; Member since: 30 Nov 2013)


Actually, the software wasn't the problem. It's the resulting business model. The software did have a call button. But, the business model leads to fewer staff and then less ability to handle surges in customer needs. It's a classic case of technology being used to justify cutting labor costs and failing to fully account for service. A simple partial solve would be to have a refill station for guests to self serve.

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