Apple is raking in the dough from Google search on iOS
around 5% a year. Even so, that still works out to about $1 billion that Google will pay Apple this year. While that sounds like a lot of money, which it is, keep in mind that Apple made $13.1 billion in profits last quarter.
source: MorganStanley via BusinessInsider
1. velfarreclubber posted on 11 Feb 2013, 11:27 4 0
HOLY ISH that is a lot of money from such a simple thing!
6. TheLibertine posted on 11 Feb 2013, 12:25 7 2
That was a rather primitive idea. Primitive but effective - like iOS is.
11. hepresearch (unregistered) posted on 11 Feb 2013, 14:34 1 0
True. This is the lesson Apple has learned... treat your customers as primitives who need security and uniformity, your allies and partners as deserving of crippling burdens, and your enemies as deserving insane brutality.
Some people apparently feel more secure when they are slapped around and told what to do. Among so many other things, Apple is also good at telling their customers exactly how things are gonna be, and in just the right ways. That, and the simple iOS platform works very well in its simplicity.
7. tedkord posted on 11 Feb 2013, 13:45 12 0
Theres a lot of innovation on the iPhone 5. Google search, google maps,...
Apple doing what they do best - making money off the genius of others.
9. darkkjedii posted on 11 Feb 2013, 13:58 1 1
Well don't blame them cuz "others" are stupid enough to let them do it.
22. joey_sfb posted on 11 Feb 2013, 23:26 0 1
You are confusing yourself as stupid while 'others' deem business as usual.
14. hepresearch (unregistered) posted on 11 Feb 2013, 15:09 0 0
From a certain set of perspectives, I suppose it is possible to consider saddling people with greivous required burdens, or the oppressive economics of the social engineering of normalcy, or even the arrogant denial of independent intellectual legitimacy, to be "innovative" and "creative." These are often mentioned in the same breath with another lovely term of endearment... "progressive." These are indeed "innovative" and "creative" strategies for those who seek to stifle the innovation and creativity of anyone and everyone else.
21. cheetah2k posted on 11 Feb 2013, 20:51 0 0
Thats ok, Google will get it back when Google Maps starts selling for 0.99c on iOS devices :p
2. PapaSmurf posted on 11 Feb 2013, 11:28 0 0
$1 billion per year. Wow. Idk how Apple convinced Google to go with this deal, but they're sure as hell bringing in $250 million each quarter.
3. Commentator posted on 11 Feb 2013, 11:32 3 2
It makes sense for Google to agree to this deal. The iPhone still maintains a huge market-share, and most of these people use search-engines. Add the fact that many iPhone users either don't care, or aren't tech-savvy enough to change their default search-engine, it's a safe bet for Google to do this rather than risk millions of people constantly using MSN or Yahoo or something else.
13. TheMan posted on 11 Feb 2013, 14:43 2 0
Let's see...GOOG took in over $50 billion last year. The cost to acquire this revenue was only $20 billion. If the Apple arrangement has the same margin (a weak assumption, admittedly) then Google's doing fine, thank you.
But once upon a time Google was said to earn $9/year for each Android device. iPhones (apparently) dominate mobile web usage so you expect it to do contribute in greater proportion, which would be offset by the fewer number of iOS ad-subsidized apps.
Regardless, a one-time payment in exchange for a decent revenue stream seems like a good deal to me.
4. dcgore posted on 11 Feb 2013, 12:10 5 0
I'm just glad i don't have bing as my search engine on my iphone.
12. sprockkets posted on 11 Feb 2013, 14:36 1 1
How about this analyst is full of sht and Apple put goggle as the default cause people know it's the best and want it there?
16. Fruitpoop posted on 11 Feb 2013, 17:02 2 0
Shouldn't it be the opposite? Apple paying Google for using its search engine.
17. blingblingthing posted on 11 Feb 2013, 17:03 0 0
Google does a similar thing with Mozilla to have Google search the default engine with their web browser.
20. roscuthiii posted on 11 Feb 2013, 19:27 2 0
Article doesn't actually say this deal is a reality, it says this is an analysts speculation of a deal that may exist. Reading is fundamental people.
23. Fuego84 posted on 13 Feb 2013, 23:39 0 0
Hey for Google I bet it's nothing. I mean they didn't have to let apple use Google search for default browser, right? No actually they payed apple so Google search could be the default search engine.