PhoneArena is looking for new authors! To view all available positions, click here.
  • Home
  • News
  • Apple enlists Samuel L Jackson and Zooey Deschanel for iPhone ads

Apple enlists Samuel L Jackson and Zooey Deschanel for iPhone ads

Posted: , by Michael H.

Categories:

Share:

Discuss 29
Apple enlists Samuel L Jackson and Zooey Deschanel for iPhone ads
It's been a while since Apple has anyone even approaching celebrity status appear on-screen in a commercial, usually the company relegates its celebrity power to voice-over work, or musical accompaniment. It could be argued that the last time Apple used on-screen talent for ads was with the Mac vs PC ads, and Justin Long and John Hodgman were both notably more famous after those commercials than before. 

Now, Apple has brought in some A-list talent for new ads showing off the iPhone 4S, or more specifically Siri. Samuel L Jackson and Zooey Deschanel are the new talent for at least one commercial each. Surprisingly (or disappointingly depending on your preference), Sam L doesn't get bleeped out once and Zooey makes it through the entire commercial without singing. Still, this is some big name talent on Apple's side. 

Another odd touch in the commercials is that they are each for different iPhone carriers. Zooey gets the Sprint tag at the end of her spot and Sam L gets Verizon on his. Should we assume this is because Sprint wants to be the spunky underdog and Verizon is the big bad mutha-? Maybe we're reading into it a bit too much. 

source: YouTube via The Verge


Share:

Discuss29

29 Comments

  • Options
    Close




Want to comment? Please login or register.

1. Skyrim posted on 16 Apr 2012, 23:09 8 1

Zoey Deschanel yumm...

2. vvelez5 posted on 16 Apr 2012, 23:17 8 4

Ah, Zoey Deschanel the quriky hot. Looks so good then you realize you wont be able to shut her the hell up. Hit it and quit it FTW.

21. jmoita2 posted on 17 Apr 2012, 15:21 3 3

I know of a least one awesome way to shut her up...

23. Chronos posted on 17 Apr 2012, 16:55 2 2

How degrading.

3. rudlie posted on 16 Apr 2012, 23:21 7

I love Zooey Deschanel

4. ilia1986 posted on 17 Apr 2012, 00:00 15 12

Wow - Apple is getting desperate

I'm tired of the lack of mother****in widgets on my mother****in iPhone!!!

5. taco50 (banned) posted on 17 Apr 2012, 00:03 11 12

How exactly is Apple getting desperate

8. Lift_Off posted on 17 Apr 2012, 00:17 6 13

Seriously hahahah. Samsung made a commercial revolving around iphone users to promote their sgs2. THATS desperate.

12. PackMan posted on 17 Apr 2012, 01:34 8 4

Its craapple who have always been desperate. Remember the mac vs PC commercial? And they have always been bitching about people copying them, ever since the company started, pathetic losers.What Samsung have done in recent times with those iPhone related commercial doesn't compare to how low apple have gone.

18. rudlie posted on 17 Apr 2012, 09:55 2 2

Samsung used model from iPhone 4s for tab advertisement model? That's more sound desperated

7. Lucas777 posted on 17 Apr 2012, 00:14 10 1

If making commercials shows desperation, then almost every company must be desperate dontcha think? i dont personally think apple needs to make celebrity commercials, as i think it does show pompousness, but it is far from desperation

and personally i am quite happy without widgets… maybe some people want them, but thats what android is for

22. ZEUS.the.thunder.god posted on 17 Apr 2012, 16:45 1

finally someone talking sense. sir, +1 for you sir.

11. nak1017 posted on 17 Apr 2012, 01:21 4

Damn, someone beat me to the Snakes on a Plane quote...

6. -box- posted on 17 Apr 2012, 00:12 3 1

Meh.
Zooey was cute in Hitchhikers Guide, but since then she has been a one-trick pony, absurdly quirky in unappealing ways. I thought with New Girl she'd revamp herself, but it is even worse. Besides, her sister Emily (Dr Brennan on Bones) is much prettier, an almost-MILF, if you'll pardon the crudity of the term.
Jackson lost any claims to bad-@$$ery when he did the Star Wars prequels. Twirling a prop on a green screen does not a bad-@$$ make.
I think the most compelling spokespersons are those with good voices for communicating info, that sound interesting and knowledgeable, such as Lawrence Fishburne for Cadillac (even though I don't like the product the ads are good), the Mad Men guy for Lincoln, or, honestly, Carly for T-Mobile. She does quirky appealingly, and even her radio spots are distinctive.
Personally, the spokespersons can go. They are PAID ACTORS. They may not even care about the product as long as they get paid. Show the product doing what it is meant for (Samsung Note ads, for instance), tell me where I can get more info or go experience it myself, and base pricing, and I am good.

10. MorePhonesThanNeeded posted on 17 Apr 2012, 01:07 3

LMAO, you think Zooey's sister is prettier? You must be one of those guys that like old looking dried up women...can't hate on that, but you are insane if you think that she is better looking that Zooey. Zooey's soft looking features and captivating eyes and very smooth shape.

Sam Jackson is bad ass period, no one can cuss and make you take notice at the same time as this guy, a bit of a movie whore as he's been in everything, I swear. Badass is being able to play your role and get paid money for doing it so well for so damn long....that's bad ass...oh look he's playing another bad ass Nick Fury this summer. Avengers, groan!

Who cares commercials are for getting attention and well mainly attention. Enjoy them, pick at them, make memes out of them, but without them tv would be one long endless stream of crap without bathroom breaks.

14. E.N. posted on 17 Apr 2012, 02:40 1 1

Zoey is prettier, but her sister is hotter. Pretty vs hot basically. Hot is more fun but pretty lasts longer.

16. gp284 posted on 17 Apr 2012, 09:22 3

god i thought this was a phone site and you are taking about which actress is hotter than the other? wow.

17. E.N. posted on 17 Apr 2012, 09:34 2 1

Just a side note, calm the f**k down.

19. gp284 posted on 17 Apr 2012, 10:43 2

i am calm... just surprised this would show up on a phone site.

20. shadowcell posted on 17 Apr 2012, 11:03 2

http://i0.kym-cdn.com/photos/images/newsfeed/000/207/234/you-must-be-new-here-willy-wonka.jpg

9. putes posted on 17 Apr 2012, 00:56 4 4

Hoo boy... who Apple is kidding... We all know Siri doesn't work as advertised. As a matter of fact there is a pending lawsuit against Apple for this reason.
Hiring some actors to advertise Siri like this sets up Apple for some major parodies and ridicule.

13. saiki4116 posted on 17 Apr 2012, 02:21

i like Zooey Deschanel..she rocks in yes man...

15. shadowcell posted on 17 Apr 2012, 07:44 1

Just saw the Samuel Jackson one last night. Nick Fury making gazpacho and risotto? I don't buy it.

28. Chakra posted on 18 Apr 2012, 09:16

You KNOW he's just an actor right - playing roles? LOL... j/k

24. Republican posted on 17 Apr 2012, 17:16 1 1

I will bend her over and atack her with my evil lightsaber.

25. brikz4real posted on 17 Apr 2012, 17:55

Ha Haaaaa. Perfect.

"Yes, Google deserved to DIE!!! AND I HOPE THEY BURN IN HELL!!!!!!!"

Hate the phone, love the ads.

27. ChangMin2012 posted on 18 Apr 2012, 06:43

I lol'd in one of the Samsung GALAXY SII celebrity-endorsed commercials. Hilarious.
http://www.youtube.com/watch?v=LulkRMhDGqk

29. Chakra posted on 18 Apr 2012, 09:18 1

So the message I'm getting is that, "if I buy an iPhone, i'll be alone and talking on my phone for company"? Seems like a worst fate than being the cat-lady, or cat-dude. HAHA

* Some comments have been hidden, because they don't meet the discussions rules.

Want to comment? Please login or register.

Hot Phones

  • Samsung Galaxy S4Samsung Galaxy S4
  • Apple iPhone 5Apple iPhone 5
  • Samsung GALAXY Note IISamsung GALAXY Note II
  • HTC OneHTC One
  • Sony Xperia ZSony Xperia Z
  • Google Nexus 4Google Nexus 4
  • LG Optimus GLG Optimus G
  • Nokia Lumia 920Nokia Lumia 920