Since its launch in 2009, Angry Birds has been downloaded over 700 million times on iOS and Android devices. The Birds have become a hot property with their images plastered all over the place from lunch boxes and toys, to pillow cases and t-shirts. Angry Birds Space will not only be released as a mobile video game next month, but will simultaneously be launched in retail and animation channels. You will see Angry Birds Space not only on your phone or tablet, but also in the toy and clothing departments in a massive media attack that mobile games normally don't receive. There even is a special website for the game where you can see this quotation, "One Small Fling For A Bird, One Quantum Leap For Birdkind."
source: AngryBirds via Yahoo