x PhoneArena is looking for new authors! To view all available positions, click here.
  • Home
  • News
  • Android goes rugged luxury with the $3690 titanium Tag Heuer Racer

Android goes rugged luxury with the $3690 titanium Tag Heuer Racer

Posted: , by Daniel P.

Categories:

Share:

Discuss 16
Android goes rugged luxury with the $3690 titanium Tag Heuer Racer
Wrist watches have long been on the way to obsolescence, sent there by our feature and smartphones, but not the luxury kind, which are status symbols.

Still, Swiss watch maker Tag Heuer doesn't want to stay behind with the times, and is prepping a rugged luxury (oxymoron?) Android handset, called the Racer.

Android goes rugged luxury with the $3690 titanium Tag Heuer Racer
Tag Heuer says the Racer is inspired by the GT cars and Formula 1 racing for the exterior materials, which include carbon fiber panels on a shock-resistant rubber shell with titanium detailing. 

The firm's mum on the silicon used - it says only a "high speed processor" with the "latest Android software" and a 3D user interface, so at least dual-core and Ice Cream Sandwich should come standard. The Racer portfolio includes other models and is expected to launch in July, starting from $3690. Rugged luxury don't come cheap, eh?

Tag Heuer is no rookie when it comes to luxury phones, as confirmed by last year's MERIDIIST Indonesian snake skin featurephone, or the LINK smartphone in your choice of stainless steel, gold, calfskin leather, with lizzard and alligator skin accents. Compared to the LINK's $6700 last year, the Tag Heuer Racer looks like a true bargain.

source: TagHeuer via Electronista



Share:

Discuss16

16 Comments

  • Options
    Close




Want to comment? Please login or register.

1. tigermcm posted on 13 Mar 2012, 07:10 5

sooooo we spent all this money on the outside whats on the inside a super computer? with this being android and for that price the way android changes it should be a phone that can work seemlessly for YEARS!!!

2. hutty24 posted on 13 Mar 2012, 07:22 2

Lol wow I wouldn't buy this for 200$ maybe if it was free I would use it

3. kshell1 posted on 13 Mar 2012, 07:43 2

put it on contract for $100-200 and i would get it, really depends on the software&hardware though

4. plgladio posted on 13 Mar 2012, 07:46 1

Proud to be Android fan :)

5. tigermcm posted on 13 Mar 2012, 07:59

you're proud to be an android fan because there is an expensive phone for just about all the OSs??

14. dman5400 posted on 13 Mar 2012, 22:56 2

Take it easy there tiger cum

6. mercorp posted on 13 Mar 2012, 08:44

vertu is going to die now.unless they get wp8...NOW!

7. McLTE posted on 13 Mar 2012, 09:13 1

I've always loved Tag.. they make great watches. :)

Now.. I'd NEVER EVER spend this kind of money on a phone.. but if I had some kind of aneurism or mid life crisis and just HAD to do it.. I'd definitely get something like this over a Vertu!

11. Leo_MC posted on 13 Mar 2012, 14:34 1

No, they don't: they just stick cheap movements in an average material bezel then sell the product with at least 1-2k euros more than it's worth to stupid people that don't know sh*t about watchmaking.

8. TKFox007 posted on 13 Mar 2012, 12:16

That is a sexy phone

9. GENRAL.LEVY (banned) posted on 13 Mar 2012, 13:34

To Many Screws

to Many Curves

Ugly design

it should ev been designed neat stylish modern

sexy but no

10. Chronos posted on 13 Mar 2012, 13:57

Well, it does look nice. It still isn't worth such a hefty price for an average smartphone that will quickly become outdated in several months. I could buy five unlocked Galaxy Nexus' for that price...

12. Stuntman posted on 13 Mar 2012, 15:00

They didn't even turn the thing on. Waste of time looking at this promo.

13. theo14461 posted on 13 Mar 2012, 20:49

Too thick, and heavy looking, but hey, its not for everybody. It would look good sitting in my Ferrari's cup holder! lol

15. smartphonelover posted on 14 Mar 2012, 02:26

Looks sweet, but it should have flash for it's camera.

16. Biff15 posted on 14 Mar 2012, 11:01

It looks like the Casio Commando and the Droid Razr had a kid... totally worth my 4 grand lemme tell ya... my car was less than that.. sad to see we live in a world with a 4000$ phone. Just a little ridiculous.

Want to comment? Please login or register.

Hot Phones

  • Samsung Galaxy S4Samsung Galaxy S4
  • Apple iPhone 5Apple iPhone 5
  • Samsung GALAXY Note IISamsung GALAXY Note II
  • HTC OneHTC One
  • Sony Xperia ZSony Xperia Z
  • Google Nexus 4Google Nexus 4
  • LG Optimus GLG Optimus G
  • Nokia Lumia 920Nokia Lumia 920