Analyst cuts RIM forecast because of no BlackBerry licensing deals
0. phoneArena 03 Feb 2012, 16:39 posted on
The future hasn't been looking very good for RIM for a while now, but some believed that the possibility of RIM opening up its platform or products would help the company fight through, but at least one analyst...
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1. snowgator (Posts: 3558; Member since: 19 Jan 2011)
Not sure what direction RIM will end up going, but the shares on the stockmarket ain't the problem. Any promising news, and those can recover quick. Marketshare is the problem, and RIM will be hardpressed to recover what they lost if they do not hit the ground running with BB10 devices by next year. Not sure why anyone would want a Blackberry open sorced software right now. There are too many other options right now.
I am still pushing one of two directions for BB:
1) Get back to what you do well. Business first. Rededicate your entire product line to secure, business class devices and get after your lost share with professionals and goverments. They can recover and secure this segment quickly. RIM can survive with this capacity to support it.
2) Become the hardware maker you are good at and adopt another software. How much R&D will you save? You make great, dependable devices. Your software stinks. Get over it, move on.
4. snowgator (Posts: 3558; Member since: 19 Jan 2011)
Amazingly, you are not the first to suggest that about me.
Just curious, digicon, do you think BB10 will work for RIM and turn the company around?
5. Mr.Best (Posts: 79; Member since: 17 Jan 2012)
Now people are quick to write off RIM. All they need is one super phone that has all the trimmings of Android and iOS and maybe a little more and people will come back...and maybe they may get back the "Crackberry" status. I hope that BB10 is that step toward that. Furthermore licensing BBM will be a fatal error as it's the company's main/only trump card and hold on their customers.
6. dejahu (Posts: 35; Member since: 01 Feb 2012)
RIM for the longest time has had daily visions of past grandeur. They've had their two ring leaders pointing fingers reminding the board of where this Waterloo company came from and how much they have changed the mobile landscape over the years. It is a different world now. The consumers demand more now. and only implementing the optical trackpad into their dated tech won't suffice. There are too many monthly innovations by competitors for them to rest on their laurels. Somebody needs to tell the USSR that the Cold War is over. If they don't, they're just rearranging seats on the Titanic.
8. bvalde09 (Posts: 181; Member since: 22 Nov 2011)
Mmmm in my opnion I think making a license on BBM wouldnt be that bad idea. I would say that RIM stil have a chance but needs to come with something really good. BB OS is kind of lame. BB App Store is limited. Models looks all the same. Dont get me wrong RIM could take over the business world (someday again) but they are way behind looking into Iphone and Android even Windows Phone. The time to do something is nowwww!!!!.
I would always say it and I will say it again put some techs behind your phones. Gorilla Galss maybe SLCD maybe Super Amoled ?? nevertheless u continue to have TFT.
9. lubba (Posts: 1313; Member since: 17 Jan 2011)
Align with MS and take the business/corporate sector to a new level.