Amazon Kindle Fire HD 8.9 screen compared to the Apple iPad's display in new TV ad

2. blingblingthing posted on 06 Feb 2013, 00:04 7 3

I care, I chose the kindle fire HD 8.9 .

8. thelegend6657 posted on 06 Feb 2013, 00:36 10 1

I care , I choose nexus 10

9. SkOne posted on 06 Feb 2013, 00:39 0 0

Any you my friend, earned my thumb. Keep up the good work.

• This comment is posted in response to #8 Show
• This comment is posted in response to #8 Hide

5. rusticguy posted on 06 Feb 2013, 00:19 1 0

Only if someone is selling it for 299 :)

10. RiseAgainst94 posted on 06 Feb 2013, 00:41 0 0

I don't care because im knowledgeable enough to know that a displays quality is a small aspect to what gives one device the advantage over the other.

12. RiseAgainst94 posted on 06 Feb 2013, 00:52 0 0

I do not know what people are thinking when they thumb down your comment but that ad is one of the worst I have ever seen. Amazon is implying that in having a similar quality screen to the Ipad they have a similar quality product. By showing that each respective screen is similar and then simply showing the price, Amazon implies that consumers base the quality of a product based on the screen quality of that product. While I agree price is a big selling point, consumers can not be foolish enough to think that the Kindle is as capable of a device as the Ipad by simply comparing their screens. I'm not suggesting one device is better than the other, I am simply suggesting that this ad is poor.

15. tntwit posted on 06 Feb 2013, 11:52 1 0

Probably not the best analogy since Kia/Hyundai are giving Toyota and Honda some real competition.

If Toyota/Honda brush it off like GM/Ford/Chrysler brushed of Toyota/Honda back in the 70's, then they could have similar consequences.

Apple might be playing at a different price point, but for many consumers these are simply entertainment devices. In some ways the Kindle has an advantage over a stock android device because of the access to Amazon's huge library and for many consumers, thats what really matters. The iPad's success has been in large part because of access to a large library of content.

While the iPad is continuing to be wildly successful, and will still appeal to those who need more capability, it would be foolish to ignore the Kindle.