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AT&T's upgrade fee doubles on Sunday

Posted: , by Alan F.

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AT&T's upgrade fee doubles on Sunday
If you're an AT&T customer and have an upgrade to burn, better use it before Sunday when the carrier doubles its upgrade fee to $36. Yeah, we know it is only $18 more, but anytime you are reaching deeper into your wallet it can be frustrating. AT&T says that it has doubled the fee because the "overall costs associated with upgrading to a new device have increased," and because "devices today are more sophisticated than ever."

According to the leaked screenshot, AT&T says its reps should tell customers that the fee is for the costs of selecting and activating the phone that they decide to upgrade to. One thing that AT&T wants its customers to know has no price is the answers to the questions that they can come in and ask anytime. By the way, AT&T says this is the first hike in the upgrade fee in ten years, hintiing that it is a well-deserved increase.

source: AndroidCentral

AT&T's upgrade fee will double to $36 on Sunday

AT&T's upgrade fee will double to $36 on Sunday


108 Comments
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posted on 10 Feb 2012, 22:50 10

1. devon613 (Posts: 46; Member since: 13 Oct 2011)


i work at att and i think this is bs but after looking into it it seems all the other companies already have switched to this...but dang att at lease be different and make a stand and just dont switch cause other companies are doing it..i backed them up on alot of stuff but i cant defend this sorry att you on your own ......

posted on 11 Feb 2012, 03:41 14

46. ardent1 (Posts: 1997; Member since: 16 Apr 2011)


The $18 hike is due to failed ATT takeover of Tmobile USA.

posted on 11 Feb 2012, 16:58 2

80. sprockkets (Posts: 1264; Member since: 16 Jan 2012)


Or one of the many ways they overcome the fact that apple rapes the carriers for money.

posted on 11 Feb 2012, 19:00

82. mallkioskguy (Posts: 7; Member since: 09 Aug 2011)


Last time I checked Verizon has never charged extra for doing upgrades. Not $18 not $36. Maybe $20 if you upgrade early depending on where you go... and ya, I think its bs too..

posted on 12 Apr 2012, 13:40

113. pastinky (Posts: 1; Member since: 12 Apr 2012)


Verizon never charged an upgrade fee only an activation fee "if" you were activating a new phone that wasn't due to a contract upgrade but you could avoid that by activating the phone online yourself.

BUT, as announce yesterday effective 04/22/12 Verizon will now be charging a $30 upgrade fee.

I think this sucks especially for people like myself and a friend of mine who has been with Verizon when they were GTE Mobilenet and Bell Atlantic Mobile Service & merged to become Verizon. Total B.S. and another way to suck money out of its customers!

posted on 12 Feb 2012, 21:21

101. Socalvenom (unregistered)


to tell you the truth even If my upgrade on AT&T was coming up soon I still wouldn't do it I'd rather buy me a good semi used phone on craigslist then give AT&T anymore money In the long haul the new fees for anything and everything just created a void in which customers say " f**k this Im leaving and going to..." As a customer for me to hear from a rep after I ask him why? and he responds with " because the newer phones are more sophisticated " is complete bull s**t that excuse alone is a deal breaker but that's what the greedy assholes in corporate will tell you to explain I completely understand it's not your fault you just work there I wouldn't shout I wouldn't gain anything from doing so I'd just pay my cancellation fee even if its $325 and just find something more affordable period, because to be forced to pay more money for someone else's stupidity is really bad business. The only way I would supported the new fee hike was if I was reassured better service for my buck but instead to keep getting screwed and just put up with it sorry no dice.

posted on 13 Feb 2012, 01:18

102. Loafninja (Posts: 30; Member since: 25 Jan 2012)


Quoted ellipsis and question mark in the middle of a statement aside, that entire post had 2 points of punctuation...

posted on 10 Feb 2012, 22:50 1

2. Astreo (Posts: 99; Member since: 05 May 2011)


this doesnt seem too bad for me. doesnt this make it more like the other carriers?

posted on 10 Feb 2012, 22:56 10

5. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


The point of a buisness is to not be like the other carriers at all. You want to provide the best and be different.

posted on 11 Feb 2012, 00:06 3

21. Loafninja (Posts: 30; Member since: 25 Jan 2012)


The point of a business is to make money. Being different is only a part of that--the other part is raising prices when they have the leeway to do so.

posted on 11 Feb 2012, 00:10 3

25. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


Yes but to gain network and money you have to get the customer to stay. Im sorry but a 36 dollar fee is one thing that people are gonna look at that .....

posted on 11 Feb 2012, 01:39

30. Loafninja (Posts: 30; Member since: 25 Jan 2012)


They're not gonna like the 36 dollar fee, but then they're gonna see the exact same fee on all the other carriers too...

posted on 11 Feb 2012, 15:25

77. jburris020 (Posts: 17; Member since: 28 Nov 2011)


Verizon only has a $20 fee if the upgrade is considered early which would be after the 1yr mark but before the 20 month period when their upgrade is due per the terms and agreements of their contract.

posted on 10 Feb 2012, 22:54 3

3. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


I agree 100% with Devon on this seeing as that i9 dont understand whats the benefits of upgrading now? I mean a 36 dollar fee to upgrade or start a new line? 24 dollars i would understand I mean att has done quite well in being ahead of the game but this they are not and i disagree with the fee!!

posted on 10 Feb 2012, 22:55 5

4. Gdrye (Posts: 109; Member since: 02 Jan 2012)


yes, i work at sprint and i want to say last summer we changed our fee to $36 also, But i feel sorry for the employees at att, because having to explain this to customers SUCKED! so devon613 be ready.

posted on 11 Feb 2012, 10:13 4

55. ZayZay (Posts: 565; Member since: 26 Feb 2011)


I worked at Sprint for that $36 and I agree it did suck. Now I work for ATT and once again hell is going to be raised. I had someone yell at me yesterday because of the $18 fee, but this is one of those customer where he wanted everything for free.

Customer: "I want a free phone and I should have any phone for free."

Me "This is the free option right here"

Customer "Well I want these head phones, a stylus and car charger for free then."

Me" I'm sorry but I am not in the business of giving away things for free, sir there is an $18 upgrade fee on your next bill for upgrading your phone today"

Customer "F*** THAT, I'm going to Tmobile, they won't charge me anything and give me everything I want for free, your a crook and want all my money, F** you!!"

Me: (I laughed inside and just smiled) I'm sorry you feel that way but to proceed, that is a standard industry fee and I know it's money, but we can not waive that fee."

Customer left screaming at me and in the parking lot.

posted on 11 Feb 2012, 19:27

83. bvalde09 (Posts: 172; Member since: 22 Nov 2011)


Hahahahahahahahahahahha U make my day with that comment.

posted on 10 Feb 2012, 22:58 6

6. ljruble (Posts: 16; Member since: 07 Dec 2010)


Ugh. I don't get why they charge upgrade fees anyway. They get paid the fee even if you go to amazon, Walmart, best buy etc. How does it have anything to do with them activating the phone? Wherever you get the phone is who activates it through a computer system. Not that hard or any more time consuming than its ever been. They are also charging up to 300 on contract pricing now too. It's almost to the point of "why sign a contract" anymore.

posted on 10 Feb 2012, 22:59 6

7. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


Exactly!! I agree. With att its a simple sim card swap and call the act line thats it. I mean really?

posted on 11 Feb 2012, 11:17

58. Forsaken77 (Posts: 548; Member since: 09 Jun 2011)


I have NEVER seen an AT&T phone for $300 on contract. In my area, NY, I only paid $150 for the new, white GS2 Skyrocket and that phone at it's highest was $250. AT&T just only recently went up to $250 also. $200 used to be the top price as of last year.

posted on 11 Feb 2012, 12:10 1

65. Loafninja (Posts: 30; Member since: 25 Jan 2012)


Galaxy Note is going to be $300.

posted on 12 Feb 2012, 18:25

100. nb2six (Posts: 298; Member since: 27 Apr 2011)


We're not talking Phablets

posted on 13 Feb 2012, 15:37

107. -box- (Posts: 3826; Member since: 04 Jan 2012)


Current iPhone 32GBs have been $299.99 for years, and the new 4S 64GB is $399.99 on contract.
"Normal" (as in non-Vertu or similar) phones used to be priced in the hundreds and thousands, though that was probably before most of us were cell phone shoppers

posted on 10 Feb 2012, 23:03 3

8. chack_fu (Posts: 46; Member since: 19 Jan 2009)


VZW doesn't charge an upgrade fee.... Yet. (haha)

posted on 10 Feb 2012, 23:37 3

12. devon613 (Posts: 46; Member since: 13 Oct 2011)


they give you a 36 fee for upgrades also it started feb 1st

posted on 10 Feb 2012, 23:40 2

13. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


ok i agree and your rite...after sitting here and talking to you in the desk in front of me you proved me wrong

posted on 10 Feb 2012, 23:44 4

14. Sniggly (Posts: 7128; Member since: 05 Dec 2009)


No they don't. Google it. I do upgrades for Sprint, ATT and Verizon. Verizon does not charge upgrade fees.

posted on 10 Feb 2012, 23:53 1

16. devon613 (Posts: 46; Member since: 13 Oct 2011)


u right they use to but stopped i have been corrected it use to be 20

posted on 11 Feb 2012, 00:03 1

18. devon613 (Posts: 46; Member since: 13 Oct 2011)


i stand corrected
they charge 35

http://www.gottabemobile.com/2012/02/10/atts-upgrade-fee-doubles-starting-sunday/

posted on 11 Feb 2012, 01:47 5

33. Loafninja (Posts: 30; Member since: 25 Jan 2012)


VZW charges $35 NEW activation fee. They have no upgrade fee. I do this for a living, and I promise that to be factual.

posted on 11 Feb 2012, 08:07 1

51. remixfa (Posts: 13959; Member since: 19 Dec 2008)


they dont have an "upgrade fee" per say, but you do pay a premium for LTE phones to offset the iphone subsidy, so that might as well be called an "upgrade fee".

posted on 11 Feb 2012, 11:08

57. devon613 (Posts: 46; Member since: 13 Oct 2011)


thank u remixfa

posted on 11 Feb 2012, 15:24 1

76. bstinger (Posts: 1; Member since: 11 Feb 2012)


I work for verizon wireless and we do NOT charge an upgrade fee. If you are new and starting a brand new line there is a 1 time activation fee of $35. If you are upgrading an existing line, there is no fee whatsoever. The "upgrade fee" is something unique to sprint and ATT. So not quite "industry standard" yet.

posted on 11 Feb 2012, 00:11 1

26. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


Actually all carriers do have a upgrade fee;-)

posted on 11 Feb 2012, 00:58 3

29. Whateverman (Posts: 3225; Member since: 17 May 2009)


VZW doesn't charge an upgrade fee. If you are eligible for an upgrade, you pay only the cost of the phone you choose. There was an EARLY Upgrade fee which was $20, but that was for anyone upgrading before the end of their 2 year contract.

posted on 11 Feb 2012, 01:42 1

32. The_Miz (Posts: 1496; Member since: 06 Apr 2011)


Wrong.

posted on 11 Feb 2012, 15:31

78. jburris020 (Posts: 17; Member since: 28 Nov 2011)


That is incorrect information. It's only a $20 fee if the upgrade is considered early.

posted on 10 Feb 2012, 23:03 6

9. lubba (Posts: 1310; Member since: 17 Jan 2011)


Its to pay for the merger loss. Duh! They did threaten prices will go up if merger doesn't happen. Here it is folks.

posted on 11 Feb 2012, 02:52 2

43. nickjjay (Posts: 79; Member since: 10 Oct 2011)


Thats exactly what the price hike is about. Good point.

posted on 10 Feb 2012, 23:16 3

10. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


Actually in all reality VZW gets their upgrade fee thru you buying that expensive ass phone. 299 FOR A NEXUS!!! or how bout the RAZR MAXX FOR 299! That rediculous or the fact you have straight minute plans and not unlimited mobile to mobile to any carrier with unlimited messageing to anyone.

posted on 11 Feb 2012, 00:03 3

19. Loafninja (Posts: 30; Member since: 25 Jan 2012)


You pay more on VZW because the phones are BETTER. I dare you to find a phone anywhere in America right now that can match the Galaxy Nexus. On top of that, VZW is hands down the best network anyway.

Cadillac of carriers, paying for quality. And not paying upgrade fees.

posted on 11 Feb 2012, 00:07 3

22. devon613 (Posts: 46; Member since: 13 Oct 2011)


heck no att phones are gsm and the nexus is a nice phone but therte is not apps for it lol its a brick right now i know alot of people that re mad because thety cant get alot of apps,,,if verizon is a caddy than att is maybach lol the galaxy note the skyrocket the vivid the lumia the atrix the titan should i go on and oh yeah the iphone with 4g speeds no sorry 3g speeds lol

posted on 11 Feb 2012, 00:07 4

23. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


REALLLLLLLLYYYYYYYYYYYYY the nexus is ur best choice??? I would have maybe said the razr maxx seeing how the nexus had a article bout it not being a supported phone!!! Im sorry but our LTE 4g Galaxy Skyrocket is far better.... Secondly the network u just made me spit up the patron i was drinking lolol. Isnt our IPHONE 4s on 4g speeds but VZW on 3 g lololol

posted on 11 Feb 2012, 15:38 1

79. jburris020 (Posts: 17; Member since: 28 Nov 2011)


No, there is no apple product that is on 4g speeds simply because there isn't an iPhone that has LTE access or WiMaxx access and those are the only 2 branded 4g networks in the US. The iPhone works on HSPA+ which is still 3g speeds. Know the technology before you try to bring up irrelevant posts that intend to make a person look foolish because in the end you are the one made to be the fool.

posted on 11 Feb 2012, 18:00 1

81. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


Really you made me lol.....but here we go make sure you read facts before you start posting...

http://gizmodo.com/5725501/atts-4g-is-hspa%252B-like-t+mobiles

oh and another....
http://www.tmonews.com/2010/12/hspa-now-officially-4g-according-to-itu/

now on to the iphone.....
http://www.unwiredview.com/2011/10/08/atts-iphone-4s-to-show-4g-in-the-status-bar/#

and i can keep going. How bout you learn the network first then post...

posted on 11 Feb 2012, 23:46 2

87. Loafninja (Posts: 30; Member since: 25 Jan 2012)


I dare you to speedtest your so-called "4G" phone against my LTE. The day you hit 33mbps download, we'll talk.

posted on 12 Feb 2012, 13:21 1

91. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


Deal but now you wanna comapre LTE vs 4g??? Well I did a speed test for you on my LTE Vivid and hit 45mps and then again in Pima Az I hit 55mps. So what carrier are you with again Loaf??

posted on 12 Feb 2012, 17:50 2

97. Loafninja (Posts: 30; Member since: 25 Jan 2012)


... Did you even read my post? Or anything that's been said here? Or even your own first SENTENCE of that post? You're actually trying to compare LTE vs LTE here? They're the exact same technology... I was talking about HSPA+, as was very, very obviously implied. In fact, you'd have to be downright retarded to have missed that.

posted on 13 Feb 2012, 12:48 1

105. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


"I dare you to speedtest your so-called "4G" phone against my LTE. The day you hit 33mbps download, we'll talk." Your trying compare a faster netwrok against a slower network you must be the downright retarded one. And i hit past your little 33mps on my 2 bars of LTE service. Make sure you put your glasses and read again. I was being sarcastic in my question numbnuts.

posted on 13 Feb 2012, 15:40 1

109. -box- (Posts: 3826; Member since: 04 Jan 2012)


@05blacksrt4, you mean 'comare LTE to HSPA+", right? Because both are 4G

posted on 13 Feb 2012, 17:21

111. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


yes but the LTE is a faster network than the standard 4g...you cant compare HSPA+ vs LTE two differ technologies....

posted on 11 Feb 2012, 13:34

74. KFear (Posts: 137; Member since: 06 Feb 2012)


Sprint is getting the NEXUS, and they are getting it after a few bugs have been worked out. Verizon has some crappy phones too. The fact that they are charging 200 for the new Droid4 is insane. $300 for the new Nexus?...Sprint is $250. You are paying for the upgrade fee loss right here. It was in Verizon employee documents awhile back. Prices are going up for the phones instead of charging "fees"
Verizon is probably the best network in most areas. You pay for what you get. The next best is probably Sprint, and most people pay 20 dollars less on Sprint.
You can't make such claims and not back them up

posted on 11 Feb 2012, 23:45 1

86. Loafninja (Posts: 30; Member since: 25 Jan 2012)


Sprint is getting the Nexus at least half a year after VZW, and without LTE access for the very vast majority of people, so that's hardly any comparison whatsoever. The Droid 4 is priced high because it's a pretty good phone made for a specific niche of people, which will almost always sell higher.

posted on 10 Feb 2012, 23:29 5

11. Sniggly (Posts: 7128; Member since: 05 Dec 2009)


This is bulls**t. I could understand raising data rates because at least they put more value into their packages, but this is stupid. How come Verizon can get by without charging any upgrade fees? The plans cost the same now.

posted on 10 Feb 2012, 23:49 3

15. Droid_X_Doug (Posts: 5880; Member since: 22 Dec 2010)


"How come Verizon can get by without charging any upgrade fees?"

VZW doesn't have to find ways to replace the big fat check that AT&T had to write to DT over the failed merger with T-Mo.

posted on 10 Feb 2012, 23:54 3

17. devon613 (Posts: 46; Member since: 13 Oct 2011)


verizon still charges u alot more for there phones att phones that r similar are 100 dollars cheaper and there gsm which means more value but still hating the fee lol

posted on 11 Feb 2012, 00:05 2

20. Loafninja (Posts: 30; Member since: 25 Jan 2012)


GSM =/= better...

CDMA or GTFO.

posted on 11 Feb 2012, 00:09 3

24. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


Explain.............Loaf

posted on 11 Feb 2012, 00:11 3

27. devon613 (Posts: 46; Member since: 13 Oct 2011)


yes gsm is better cdma is terrible you can even use the phone over seas unless its a world edition lol...and i can switch phones all day with no worry about it being on someones elses line cdma is old technology....im pretty calling and surfing at the same time lol ....and can switch phones with out calling verizon to activate it lol...

posted on 11 Feb 2012, 00:13 2

28. 05blacksrt4 (Posts: 28; Member since: 10 Feb 2012)


or having a bad esn devon dont forget that or the fact that one lololo their iphone is on 3g speeds

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