AT&T could end up spending $150 million to promote Nokia Lumia 900

0. phoneArena posted on 09 Apr 2012, 16:30

It isn't every $99.99 phone that gets-or even deserves a $150 million ad budget, but as the current flagship Windows Phone model, the Nokia Lumia 900 has a lot riding on its success; that is why reports say that AT&T could spend as much as $150 million promoting the model...

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1. ardent1 posted on 09 Apr 2012, 16:39 4 0

Rather than spend $150 million to promote the phone, why not just give away 1.5 million of these phones for FREE thus saving the customer $99 per phone! That is some great marketing.

Image a free Nokia Lumia 900 with a 2-year contract.

2. gp284 posted on 09 Apr 2012, 16:54 1 0

I like at the end how it says Verizon is Americas largest 3G carrier, and now it is 4G.
lol

10. -box- posted on 10 Apr 2012, 09:17 0 0

But it doesn't have the largest 4G network. What point were you trying to make?

4. gsmfast posted on 09 Apr 2012, 20:43 0 0

unlock your at&t iphone or nokia lumia 900 athttp://www.gsmfast.net

5. W.P._Android_in_that_Order posted on 09 Apr 2012, 21:43 2 0

I really do hope that ATT really does kickstart a windows revolution cause it would be good for the industry to have more than just 2main operating systems.

9. myclevername posted on 10 Apr 2012, 08:37 0 0

Don't get your hopes up. Walk into an AT&T store and play dumb about smartphones and watch what they try to sell you .I guarantee it wont be a Lumia. Unless you specifically ask and lead yourself over to it. .

11. -box- posted on 10 Apr 2012, 09:19 1 0

Well the reps are supposed to, and they're being offered extra incentives and commission on the Lumia 900, so there's little reason they wouldn't. Besides, WP7 is a good OS, not just for first-time smartphone users, but for any user who either wants a change or wants something that works well and has a lot of manufacturer and software support

6. Joshing4fun posted on 09 Apr 2012, 22:37 0 0

I can see this actually working. By early 2013 i bet W8 phones will be seriously catching up to android with maybe 15% U.S. market share and growing. Who else wants to place some bets!

7. iDroidx650 posted on 10 Apr 2012, 02:31 1 0

my store actually sold out. but we only had 6 lumias in stock.

12. -box- posted on 10 Apr 2012, 09:23 0 0

How many is that, relative to other devices? A lot, a little, average?

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